How I Built This with Guy Raz
<em>How I Built This</em> is a podcast about innovators, entrepreneurs, and idealists, and the stories behind the movements they built. Each episode is a narrative journey marked by triumphs, failures, serendipity and insight — told by the founders of some of the world's best known companies and brands. If you've ever built something from nothing, something you really care about — or even just dream about it — check out How I Built This hosted by Guy Raz @guyraz. Follow the show @HowIBuiltThis.

  
Publisher
NPR
Website
http://www.npr.org/series/490248027/how-i-built-this
Genre
Business   Podcasts  
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Latest Episode
You can check more episode on Publisher's website

Title
Ben & Jerry's: Ben Cohen And Jerry Greenfield
Description
In the mid-1970s two childhood friends, Ben Cohen and Jerry Greenfield decided to open an ice cream shop in Burlington, Vermont. Their quirky little shop packaged and sold unusual flavors like Honey Coffee, Mocha Walnut, and Mint with Oreo Cookies. In 1981, the regional brand spread across the country after Time magazine called it the "best ice cream in America." Today, Ben & Jerry's is one of the top selling ice cream brands in the world. And, like the original founders, the company doesn't shy away from speaking out on social issues. PLUS for our postscript "How You Built That", how David Stover and his team at Bureo turn fishing nets into skateboards.
Published
2017-11-20 05:01:03 UTC
http://www.npr.org/series/490248027/how-i-built-this


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